30Avenue in Inlet Beach is a great place for holiday shopping, and there is no better place to start than Shimmering Seas Jewelry & Gifts.

With a variety of designers and styles for every aesthetic, Shimmering Seas has provided SoWal locals and visitors with beautiful jewelry collections since 2008. Laurie and John Olshefski opened Shimmering Seas in Pier Park in 2008, and in 2016 they followed with a second location at 30Avenue.