Peacock and NBC’s Sports Strategy & Takeover Made Sundays Must-See TV Again

If you watched TV on a recent Sunday night, there’s a good chance you were watching something on Peacock or NBC. From September 7, 2025, through February 22, 2026, the NBC finished No. 1 in primetime on 23 of 25 Sundays. The data set from the aforementioned dates comes from Nielsen’s Big Data + Panel. The mixed-use […]

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