30a News


What is OTT – IPTV – Streaming TV CTV SVOD HLS ?

In recent years, there has been a massive shift in how television is watched. Cable and satellite viewers are switching in droves to ditch traditional tv towards “Connected TT” or Streaming TV” — Naturally, the powers that be decided to come up with several acronims to confuse the issue. So lets break it down and explain every term. TV “Set” — The rectangular screen you view video on. Added devices to TV Sets. — VHS – DVD – Xbox – Playstation — Roku – Amazon Fire – Apple TV – Android TV – Typically plugged in using a wire that attaches to the device, and into an input socket on the tv. Navigated to via the INPUT on remote. Devices: OTT – is a delivery method. In the early days of digital video streaming, traditional linear TV content might be offered additionally as streamed over the internet, or ‘over the top of’ the internet. Companies began to appear offering strictly internet streamed content, such as familiar brands like Netflix, HULU, and Disney+ among others. These were lumped into OTT as a category. Streaming TV, as it’s also sometimes called, can be accessed over a TV, but you can also log in to these services using your laptop or a phone to consume this content. What is CTV? CTV – is a device, literally ‘a connected TV’ to the internet. A TV might use an internet connecting device such as an Xbox or Roku box to become ‘connected’, or it may... Read More

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Vote for Dune Lakes Elementary School K-12 Architecture People’s Choice

K-12 Architecture Makes the Grade in People’s Choice Competition TALLAHASSEE, Fla., June 7, 2022 /PRNewswire/ — Lourdes Solera, FAIA, 2022 president of AIA Florida, the Florida Association of the American Institute of Architects, chose the theme Empower and Elevate for her leadership year, and there are few things that empower and elevate communities more than […] Read More

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Destin Commons Announces 11th Annual Smoke on the Coast BBQ

Destin Commons Announces 11th Annual Smoke on the Coast BBQ, Music, and an Independence Day Firework Extravaganza DESTIN, FLA – Smoke on the Coast is back at Destin Commons. The 11th Annual Smoke on the Coast BBQ & Fireworks Festival, benefitting Coins for a Cause, is making a return on Sunday, July 3, 2022. This […] Read More



30A Television To Broadcast Live Channels In Hisense Smart TV’s Via Vidaa Operating System

SANTA ROSA BEACH, FL, March 10, 2022 /24-7PressRelease/ — 30A Media (30ATV) is excited to announce the signing of agreements with VIDAA Smart TV operating system to include 30A TV live broadcast channels in their manufactured Hisense, Toshiba, and other Smart TV’s. Vidaa, based in Atlanta, aggregates quality content for viewers, who can search via remote or by using voice search. Vidaa’s current household reach is above and beyond 8 million in the United States, 4.6 million in Europe, 4 Million in Latin America and 3 Million in Australia/Asia. “Vidaa is the superior operating systems for Smart TV’s,” said Paul Vizard, CEO of 30a Media. Vidaa leads the way in aggregating content into name brand televisions. Not content with Hisense, Vidaa is available in Toshiba TVs, with non USA distribution in Europe and Australia.” About 30a Media Broadcasting 12 live 24-7 channels of engaging content, 30a Media as a ROKU® and AMAZON Fire TV® channel developer, 30a Media is dedicated to compiling content delivery for large YouTube® channels who wish to explore the television market. For more information on 30A Media visit www.30a.media About VIDAA VIDAA Smart OS is a Linux-based open smart TV operating system. The independent company VIDAA USA was established in 2019, and it has – in just two years – become a strong global contender in the smart TV platform space. As of May 2021, the most advanced version on the market is VIDAA U5, which saw further improvements in user experience by implementing Google Assistant capabilities,... Read More

U.S. Streaming TV ad spend will reach $18.89 billion this year

U.S. upfront connected TV (CTV) ad spending will grow 34.6%, to reach $6.41 billion, this year — marking the first time that CTV will account for more than two-thirds of upfront digital video spend, projects Inside Intelligencer’s eMarketer. The CTV ad market has grown so rapidly that this year’s upfront spending alone is on par with total, full-year CTV spend just three years ago. The vast majority of upfront digital video dollars are being dedicated to streaming services. CTV is eating up a larger share of digital budgets, and upfront spending accounts for about a third of total CTV ad spending. eMarketer projects that total U.S. CTV ad spend will reach $18.89 billion this year. eMarketer explains that its upfront CTV video ad spending forecast is similar to its upfront digital video estimate, in that both include ad spending committed in advance from the TV upfronts and IAB NewFronts.   Read More